ABOUT is an innovative underwear and leisurewear brand from Lithuania, created for everyone who sees beauty in function and comfort in cuts and materials. Our wellness-focused product range is designed for smart customers and combines the latest technological possibilities with the sense of zeitgeist in design trends.
We offer women’s and men’s underwear, sleepwear and loungewear from natural fabrics, like cotton, merino wool, silk, linen and modal with special care and focus on body comfort.
No rough stitching
No itchy fabrics
No wires or bones
We are not only the creators, we are also the makers of ABOUT. Our exceptional value is vertically integrated business model, which allows us to develop and produce the product from yarn to ready garment under one roof. Brand’s founder is Utenos Trikotažas AB – a certified jersey producer, developing and manufacturing jersey fabrics and ready-to-wear since 1967.
In 2017 our company has officially joined DETOX campaign of Greenpeace and has committed itself to eliminating any raw materials likely to have adverse effects on humans or the environment from its production chains at all stages of the product life cycle – from the start of production, through packing, to the wearing, washing, sorting and recycling of clothing. We are among the very few vertically integrated companies in the entire world that have fulfilled the conditions set by Greenpeace.